Social Media Coordinator
Company: Brook Valley Management
Location: Birmingham
Posted on: April 23, 2024
Job Description:
Job DescriptionThe Social Media Coordinator will be responsible
for the day-to-day creation, scheduling, execution, and internal
management of social media needs for multiple brands and will serve
as the first point of contact for our social media followers. The
coordinator will also manage ordering of print marketing assets
such as sales flyers, banners, and in-store signage. This
detail-oriented position requires strong verbal and written
communication skills, a creative eye and the ability to manage
multiple projects concurrently, reprioritizing as necessary to meet
expected deadlines.Job Responsibilities
- Create, schedule, and post engaging content and written posts
(5+ a week) that is on-brand, on-strategy, and true to our brands'
voices and aesthetics
- Create content in a timely manner and send it to the marketing
manager for approval
- Edit and proofread content to ensure accuracy, clarity, and
consistency
- Manage and develop relationships with content
creators/influencers
- Keep up with the latest social media trends, new platform
features, and best practices through trend research and find ways
for the brand to strategically leverage them
- Analyze social media data to measure campaign effectiveness and
provide monthly reports to the marketing manager
- Serve as the friendly voice of each brand by responding to
direct messages, comment sections, and engaging with other posts.
Escalate customer service questions to management as
necessary.
- Collaborate with internal teams to match marketing efforts to
operational goals
- Plan, concept, and work with other departments to capture
engaging, short-form videos for social media in collaboration with
the marketing manager
- Manage ordering of print assets such as sales flyers, banners,
and in-store signage while overseeing relationships with print
vendors
- Assist with SMS and email marketing content
- Manage internal files to maintain company's brand librariesJob
Requirements
- 2+ years of full-time experience in social media management and
content creation
- Proven experience with content creation that drives follower
growth, engagement, and builds overall brand awareness with an eye
for messaging and creative content
- Proficiency in managing social media platforms (IG, FB,
YouTube, and Pinterest), a design program of preference (Adobe
Creative Suite, Canva, etc), and in a social media scheduling and
management tool of preference (Sprout Social, Hootsuite, etc.)
- Proactive, self-sufficient working style and creative problem
solver; strong project management skills with the ability to handle
multiple priorities
- Highly detailed and accurate with an ability to organize and
prioritize a variety of projects
- Strong communication skills with attention detail in to
writing, editing, and proof-reading
- Flexible and able to work quickly and pivot as needed in
response to priority requests
- Excellent customer service skills in responding to messages on
social media
- Ability to understand and maintain brand consistency, brand
voice in content creation and social inbox management** Please
provide your resume and portfolio or a link to your website or to
showcase your work! **
Keywords: Brook Valley Management, Hoover , Social Media Coordinator, Advertising , Birmingham, Alabama
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